CHECKMATE

Helping users save at the right moment

Checkmate’s browser extension helps users save automatically by applying coupon codes while they shop. But the original experience was unclear and unreliable, which led to confusion, low redemption rates, and missed completed purchases. Users didn’t know when savings were available or if the extension was working at all.

We redesigned the extension to surface savings at the right moment based on user behavior and intent. The new experience rebuilt trust, improved clarity, and led to increases in checkouts, redemptions, and revenue.

Overview of the Extension

Outlines the core extension experience across key steps in the user journey, from discovering a product to applying savings at checkout. This view helps show how the updated design supports trust, timing, and value delivery.

onboarding

Redesigned the onboarding experience to clearly educate first-time users on how Checkmate works, when savings appear, and how to take action. The goal was to build confidence early and reduce drop-off caused by confusion or mismatched expectations.

Results

The updated experience led to more checkouts, higher coupon redemptions, and increased revenue. Users better understood how and when Checkmate would help them save, resulting in more consistent engagement and trust in the product.